The cost of freedom in the digital age (from Seth Godin’s Blog)

January 24, 2008

Costs should be lower for digital originals. I think Lower price will help to sells a great deal for any product/services. Let’s say about music while the price of everything else has gone up, the price of music should be going down. People argue that “will the cheaper prices result in cheaper-quality music?”. To answer this I would say NO, though there is no real evidence to prove my statement.

Music is rally cool: some people just love to listens the music and some people not much fond on music. For this reason, if the price goes up, only real artists and the real fans would remain and the music industry will going down. So it would be better off for them if they just added more benefits by lowering the price.

Just some of the cost involved in promotion and distribution of a CD goes to printing, pressing/burning/plant costs, packaging, and shipping. Take those costs out of the picture and you will see that straight online music should be much cheaper! People don’t realize how much extra they are paying when it comes to music prices. Think about it… albums were $10 each in 1985 and 30 years later they’re the same price. You will never find any other product (particularly entertainment product) whose prices stayed relatively the same over a 30 year timeframe.

There will be always people trying to get music for free from internet. People used to find out about music from friends at school or in their neighborhood. In an online space, that friend potential increases exponentially. The music industry has long considered online file sharing a serious threat to its livelihood. So the best way to avoid this problem is lowering the music price.

 

—- Romiz

 

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One Response to “The cost of freedom in the digital age (from Seth Godin’s Blog)”

  1. David McKenna Says:

    I’m surprised that the price of music hasn’t gone down in the last 30 years. Yes, it’s new music and new artists, so you could consider it a new product, but considering advances in producing that music, I would think there would have been some drop. I’m sure the music industry has become much more efficient at producing music, manufacturing CD’s, creating labels, etc. because most everything has become more efficient in the last 30 years. If everything is getting more efficient, then you would think the price would go down, but instead the music industries markup just gets larger.
    True, we can buy songs online for $0.99 with iTunes (I think thats the price), but thats for only 1 song. If you buy the 12 songs that would be on an album, it is still rather expensive. You would think it would be even less expensive online because it eliminates the need for CD’s, CD cases, labels, and everything else that’s required to produce a CD. I think songs should be cheaper online then they are.


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