Chapter 4 Wikinomics Ideagoras

February 1, 2008

Comment: Science and technology now evolve at such a great speed thet even the largest companies can no longer reserach all the fundamental disciplines that contributes to their products. In this chapter it proved to be quite profitable for Procter and Gamble.


What sector of industry, that currently uses archaic methods of doing business would benefit from this type of business approach?


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