The enemy of my enemy is my friend

March 7, 2008

Nokia`s biggest threat Apple has been working closely with Google lately and it was just a matter of time before Nokia reaches out to other major player as a stop gap, of course who else but Microsoft, sort of “the enemy of my enemy is my friend“ move and I`m not sure why Robert Scoble found this deal surprising. Nokia has signed up to use Microsoft’s Silverlight platform for its S60 and S40 mobile devices as well as its Nokia Internet tablets. Microsoft Silverlight is a cross-browser, cross-platform, and cross-device plug-in for delivering the next generation of NET based media experiences and rich interactive applications for the Web. Adding support for Silverlight will extend opportunities for developers to create rich, interactive applications that run on multiple platforms in a consistent and reliable way.

“This is an important relationship on so many levels. Working with Nokia means we are easily able to reach a huge number of mobile users, including customers of all S60 licensees. This is a significant step in gaining broad acceptance for Silverlight and ensuring it is platform agnostic. This is critical since we want to make sure developers and designers don’t have to constantly recreate the wheel and build different versions of applications and services for multiple operating systems, browsers and platforms,” said S. Somasegar, Senior Vice President of Microsoft’s Developer Division.

This is not a bad move for Microsoft and I do agree with what S. Somasegar said, this does help Microsoft reach large number of customers that they would never be able to reach out to, but let`s face the fact, no collaboration with any company is going to put them ahead of their main competitor, Google, at least it`s not likely that it will happen any time soon.

First the Microsoft Yahoo deal and now this, clearly Microsoft is itching to accomplish their goal of taking the lead over Google.

With that being said, two questions end up unanswered, first, where does this leave Adobe (supporting both now but ultimately will end up going one way) and will we ever see Sliverlight on iPhones (Apple`s product which is working closely with Google) only time will tell.



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